Why use Nmédia?
Nmédia is a one-stop shop. You have access to our multidisciplinary expertise that will make your company, your products and your services shine. This is why we can propose creative strategies to push your brand further.
Our team listens to your needs. Depending on your needs, we will bring you more visibility, prioritize your objectives according to your budget, manage your advertising placements, take care of your editorial side, optimize your digital ecosystem, increase your sales or get more leads, and more!
1. What is strategic coaching?
Our strategic coaching service diagnoses your current situation to align us with the priorities to maximize your growth. We help you find opportunities or manage those submitted to you to see how they fit into a complete plan that meets your objectives.
We support you in your business strategy and the achievement of your objectives. Together, we determine the guidelines to bring your business to its full potential. We help you define clear business objectives, identify strategies and tactics to achieve them and make informed decisions.
The advantages of our strategic support:
- Make a diagnosis of your situation;
- Identify and prioritize opportunities;
- Structure the next steps with a personalized plan;
- Know where to put your money;
- Get strategic feedback on the plan for the long-term vision and overall alignment of your business.
2. How does strategic coaching work?
Our marketing team develops tactics for each strategy in line with your key business objectives to achieve them.
Planning a meeting
To offer a personalized strategic coaching service, the marketing team meets with you to get to know your business and understand your background, context and reality.
We first discuss your objectives to take the best direction to reach them. This involves a team diagnosis to analyze the assets according to your needs.
Asset analysis
The asset analysis looks at different business areas according to your needs. From SEO to website, advertising placements and much more, we can analyze your ecosystem thoroughly. The findings will allow us to prioritize the strategic work to be done. Here are some of the types of analysis that our team could do for your project:
- SEO;
- Advertising;
- Newsletters;
- Social media;
- Blog;
- Google Analytics;
- Competition;
- Market analysis;
- User experience;
- Digital Ecosystem.
The presentation of the analysis
Afterward, we present the complete analysis to you, and together we determine the priorities for the future. Then, we develop a strategy aligned with the findings and priorities.
Development of an annual and medium-term plan
In the annual and medium-term plan (1 to 5 years), you first identify your business objectives and segment them into strategies and tactics to achieve them. Then, we prioritize these tactics by considering their importance and implementation complexity. We also identify the key performance indicators (KPIs) and the roadmap to achieve the objectives. We then provide feedback on the proposed initiatives and, if necessary, plan a realignment of strategies. To make your project a success, our experts take care of the following:
- Advertising strategy;
- Editorial strategy (newsletter, blog, organic social media like Facebook, Instagram, LinkedIn, TikTok, etc.);
- Communication strategy (personas, tone, lexical field, communication channels);
- Marketing automation strategy;
- Website management;
- Implementation of tools to facilitate data visualization.
3. Why do you need this service?
Strategic coaching provides you with more structure and a long-term vision. It enables you to identify clear objectives and implement planned tactics at the right time to maximize impact for your business. Other advantages :
- Prioritizing needs;
- Take advantage of expertise that you may not have access to on a full-time basis;
- Optimize the way you do business;
- Benefit from our multidisciplinary pool of experts (design, Web copywriting, UX, programmers, and more).
Nmédia is there for your business
Do you have other digital needs? Check out our full range of web business services or online business solutions. We look forward to working with you!