The challenge: innovation in a traditional sector
In 2014, faced with a highly competitive market, Mr. Bourret turned to Nmédia with a bold vision: to create a web application unprecedented in the transportation industry. The goal was ambitious: to fully digitize processes previously managed on paper. Nmédia took up the challenge, taking charge of the entire project, from strategic design to application deployment in 2015.
However, rapidly evolving technologies and rising user expectations meant that certain aspects of the application became obsolete over time. A complete modernization was required to maintain its position as a technological leader and avoid a return to traditional methods.
Our solution: a complete digital transformation
To meet Bourret’s new objectives, Nmédia orchestrated a major review of the Zone Bourret application, optimizing its performance and integrating cutting‑edge technologies. This second version was built around four strategic axes:
- Redesigned back-end architecture: an overhaul of the back-end with the implementation of new technologies guaranteeing increased stability and scalability.
- Front-end modernization: integrating Nuxt technology while maintaining a high‑performance REST architecture.
- Advanced analysis tools: developing sophisticated filters enabling users to access and analyze their data quickly and accurately.
- Optimized user experience: redesign of the interface for intuitive navigation adapted to the specific needs of Bourret’s customers.
Results and impact
Thanks to Nmédia’s expertise, Bourret has not only transformed its own organization but also set a new benchmark in its industry. Today, the Zone Bourret application represents:
- A fully digital document and accounting management solution;
- A significant competitive advantage for Bourret, now recognized as an innovation leader in the trucking industry;
- A scalable platform benefiting from ongoing technical support and regular enhancements;
- An inspiring model for the entire transport and logistics industry.
This long‑term strategic support, orchestrated by Nmédia, perfectly illustrates our ability to design tailor-made technological solutions that meet our customers’ specific business challenges while positioning them at the forefront of their sector.
